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Small Business

Looking Big Online

 

Everything Is Easy When You Know How.
We Know How! Online is Easy.

We connect you with cloud based systems and put big business digital strategy tools in the hands of small businesses like yours.

We prefer Squarespace.
We built our site with it and have built nearly 40 sites since 2014.

We are also an Authorised Squarespace Trainer and are passionate about helping small businesses and organisations get found online and teaching you to understand your online footprint.

We not only create great digital strategies FOR people, we also TEACH YOU the skills so that you are in control.

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We don't fear the unknown, we learn about it.

We don't just sell you what we know, we use what we know to find out what you need … then we teach you how to manage it yourself.

Today's innovative digital tool is tomorrow's forgotten software (think Bulletin Board Services BBS, if you're a nerd like Anthony). We remove the fear and help you strategically plan for redundancy and change.

We research the innovative and the new so that you can stay relevant and implement innovative technology that helps make your job and/or life easier.

Helping Small Business look Big Online

 

What Can We Do to Help You?

Leading and innovative digital tools implemented without the growing pains and steep learning curve ... we research and compare products and services based on your business needs, budget and capability.

 
 
Leading and innovative digital tools implemented
  • Consultation, training & implementation to keep people and businesses connected with leading technology, software and processes

  • Create Squarespace websites for easy training and handover

  • Create WildApricot websites for not-for-profit orgs and membership based groups

  • Create Blogs and/or content to help increase your website's native search rankings

  • Create Facebook Pages for Business

  • Email Hosting & G suite

  • Domain Name Registration

  • Keynote Speaking to help add value to your events and meetings

  • Image Sourcing and/or custom photography

  • Target Marketing

  • Print Management expertise for tangible marketing products

  • Event Management: Invite, RSVP and Ticketing. Supporting Australian software platforms when possible

  • Google My Business Setup

  • Search Engine Optimisation (SEO)

  • Video Editing & YouTube Ads

  • Help guide you in Business Planning and strategy

  • Facilitation to bring your team along with you on any advances your organisation implements

  • Phone support and/or screen sharing whenever you need it, no matter where we are

 
Consultation, training & implementation to keep people and businesses connected
 

The G Suite Solution

We support and sell G Suite, a brand of cloud computing, productivity and collaboration tools, software and products developed by Google. As a Google Partner, we can help you make sense of cloud computing and help increase your productivity.

G Suite is an intelligent, cloud-based productivity suite that enables teams to collaborate, iterate, and innovate together, from anywhere, in real time. 

Information and applications live in a connected cloud and are layered with Google’s machine intelligence to offer insights that move businesses beyond productivity.  


Domain Name

Got a good business name? Get a domain name to match.

The first step to setting up an online business is securing the right domain name for your business. You need to choose a domain with a good keyword, so people can find and remember you, and choose the best domain extension for your business. Once you know what domain your business needs, it's quick and easy to register.

With Online is Easy your domain registration is complete with great value prices and superior service and support.

Your domain is hosted at a secure location in Sydney, with 260,000 sq ft of space, Global Switch has an internationally renowned customer base from government organisations, financial institutions to premium companies and providers in Australia.

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Getting a suitable domain name

Are you planning on marketing your business overseas? Is your market local, national or global? Answering these questions will help you decide on a suitable Top-Level Domain (TLD).

A Top-Level domain (TLD) is one of the domains at the highest level in the hierarchical Domain Name System of the Internet. As of May 2019, the root domain contains 1531 top-level domains. The most common TLDs are .com, .org, .net, .gov, .biz and .edu. These common TLDs often have guidelines, but they are generally available to any registrant, anywhere in the world.

ccTLDs are Country Code TLDs and they represent specific geographic regions or countries, for example Barbados is .bb, Denmark is .dk and Australia is .au. Restrictions apply to registring .au, in general, registrants must be Australian and registration is overseen and regulated by the .au Domain Administration Ltd (auDA).

Your choice of TLD and/or ccTLD depends on the markets you wish to access and it will affect your Search Engine Optimistaion (SEO) as to wether you’re found on the first page of a Google Search or buried on page two or further!

In general, if you are doing business for profit in Australia, you would choose .com.au domain because you will rank higher in a Australian Google Searches and you gain the credibility that goes with the registration restriction of having a .au ccTLD.

.au Domains

asn.au

For incorporated associations, political parties, trade unions, sporting and special interest clubs.

com.au

For commercial entities, such as companies (with ACN as registered through ASIC), and businesses (registered with state governments).

net.au

For commercial entities, such as companies (with ACN as registered through ASIC), and businesses (registered with state governments).

id.au

For individuals who are Australian citizens or residents.

org.au

For charities and non-profit organisations.

 
Decided to start your own business? This helpful video explains how to register a business name, obtain a domain name and check for trademarks or licenses you may need.

Before you register a Domain Name…

Domain name registration is not the first step you should take, you’ll need to go through a few other steps first including registering your for an Australian Business Number.

The domain name is an integral part of your online marketing strategy but it’s only a part of your overall business marketing strategy.