When AMC Theatres pulled an AI-created short film due to online backlash, the drama didn't end there. Cybercriminals hijacked the news, turning a viral story into a sophisticated digital trap. Learn how this 'watering hole' attack works and why regional businesses must secure their digital engine rooms.
#CyberSecurity #GoogleWorkspace #SmallBusiness
Start 2026 with a reality check. Is your most important digital asset set up correctly and secure? A domain name is more than just a web address; it is your digital foundation. Learn how to ensure your domain isn't taken from you, hijacked by your competitor, or held back from branding your business professionally. Understand why .au is the gold standard globally for online trust.
#SmallBusinessAU #DigitalStrategy #DomainNames #OnlineisEasy
Anthony founded Online is Easy in 2014. Our mission is to empower small businesses to make a stronger impact through digital transformation and innovation. Like building a house from the foundations to the roof, we’ve broken down the process of building a best practice digital footprint down into 5 key steps.
Google's decision to roll back DEI hiring goals sparks global discussion. As a small business-focused Google Partner, we explore the implications for workplace inclusivity, the tech industry's broader DEI retreat, and why businesses must balance ethical values with operational needs.
#DiversityInTech #SmallBusinessInsights #GoogleDEIPolicy
Apple's iPhone and Google's Workspace are two powerful tools. But when combined, they can transform the way you work. This article explores the key apps and strategies to seamlessly integrate Google Workspace into your iPhone workflow, unlocking new levels of efficiency and collaboration.
#GoogleWorkspace #iPhoneProductivity #DigitalTransformation
Ever doubted an email's authenticity? You're not alone. Scammers target small business emails, but don't worry, we've got you covered. Learn to spot fakes: look at sender addresses, hover over links, and never rush into clicking. Remember, legitimate Australian businesses have ABN/ACN numbers, and always trust your instincts. Protect yourself and your brand with these easy tips. Stay informed, stay safe!
Online is Easy crafts tailored membership management websites to streamline admin work and amplify advantages to your members. Elevate your membership proposition with robust online tools: a searchable member directory with maps, event scheduling and calendar, announcement boards, and seamless online payment integrations with automatic renewals. With SEO-optimised listings, we bolster your members' digital footprint, fostering additional online engagement and organic growth across any membership-driven organisation.
How safe is your password? With enough time, nothing is unhackable, in fact, when quantum computing gets better, all bets are off. Until then, keep your passwords over 8 characters using a mixture of uppercase, lowercase, numbers and symbols and stop using your web browser to store them for you. The best option is to get an encrypting password manager that will manage your security for you across all your devices.
Unveiling the Epic Email Campaign Showdown: SQSP vs. MailChimp! As we celebrate 9 successful years in business with MailChimp, we're now experimenting with SQSP Campaigns. In this blog, we dive into their distinct advantages and limitations. Plus, gain valuable insights into crucial legalities for email marketing compliance, as per Australian privacy laws. Get ready to choose your ultimate email marketing champion and rule your campaigns like a pro!
On 1 July 2023, Universal Analytics (UA) properties go silent. But fear not! GA4 is here to revolutionize your data game. With a new data model, cross-platform tracking, machine learning, and enhanced privacy controls, it's the future of analytics. Say goodbye to tedious coding with Google Tag Manager, the ultimate marketing tag solution. Upgrade to GA4 and Tag Manager and seize the power of enhanced insights in digital marketing.
Protecting your digital information is more important than ever. Cybercrime is on the rise, but there's a powerful defence: two-factor authentication (2FA). It adds an extra layer of security beyond passwords, significantly reducing the risk of unauthorised access. In this blog post, we'll explore the importance of 2FA and guide you through activating it for your online accounts. Strengthen your digital defences and keep cyber threats at bay.
